03 June 2016 18:00:00
Sneaker LAB: Bacteria as your shoes guardians
A company that combines the most effective means for the care of shoes and affordable prices
There is no point in saying how it is important to take care of your favourite shoes. You’re probably aware of this issue and if you read our “guide” you also learned about many useful shoe care products. Today we focus on one of the companies on this rapidly growing market – Sneaker Lab.
New century – new segment
“Growing market” was mentioned previously for a good reason - attempts to win the market segment of shoe cleaners are increasing during the last 10 years. Sneaker LAB is a young start-up from South Africa which had its natural place among other companies launching its first products in 2012. The main inspirer and a founder is Jo Farah who thought it would be better to make something different. His desire to develop local production and implement innovations led to Sneaker LAB’s establishing. According to Jo, the company will always aim at global market so it’s not surprising that Russian stores have it in stock.
How it works
Sneaker Lab uses scientifically developed technologies and methods for their products. Most of its cleaners are based on bacteria that are involved in decomposition of garbage in the natural conditions. Such domestication conducted in the laboratories on an industrial scale allows us to use it for cleaning our shoes. “But it takes many years to decompose garbage!” you say. It’s right but in this case bacteria concentrated on the places that need cleaning so the effect multiplies tens of thousands times. This trick increases the process to several seconds with the help of natural elements. Moreover, the effect lasts longer because Sneaker LAB’s bacteria replace others which are harmful.
When talking about nature the focus on “green” production is the most important both for Jo and the whole company: “It’s the natural process, if your business doesn’t become “green” it will fail quickly”. All Sneaker LAB’s products are water based and don’t pollute environment. The company doesn't use chemicals which 90% of others do. Sneaker LAB’s bacteria are certificated as safety and don’t harm living organisms.
Such technologies helped Sneaker LAB to gain popularity allowing it to collaborate with many famous brands such as Puma, New Balance and Lacoste.
You can find Sneaker LAB shoe cleaner which provides your shoes with a perfect cleaning, care and protection, at our store.
SNEAKER LAB Shoecare Kit Premium Shoe Care
SNEAKER LAB Shoe cleaner Cleaner 50ml
SNEAKER LAB Shoe cleaner Leather Care 50ml
SNEAKER LAB Shoe cleaner Odor Protector 50ml
SNEAKER LABShoe cleaner Protector 50ml
SNEAKER LAB Shoe Brush Premium
Show all news