27 October 2015 15:00:00
Saucony x Universal Works Shadow Original “Work” Pack
A random meet of managing director of Universal Works with Saucony collective, leading to the creation of a unique joint work.
RELEASE IS A MATTER OF CHANCE
David Kyte, the co-founder and managing director of Universal Works, was making a regular morning jog in his favorite Saucony trainers, when he took a picture for his account in one of the social networks. On the photo he tagged the official Saucony page, drawing the attention of the sneaker brand’s heads to himself. Then everything was a matter of technique - and very soon David got an invitation for participating in the project of creating the absolutely new Shadow Original model.
EMBODIMENT OF UNIVERSAL WORKS’ VALUES
Universal Works clothing is inspired by aesthetics of functional workwear of ‘blue collars’ with the quality of ‘white collar’ garments’ performance, adding a slight accent on the sports component. Moreover, the Universal Works brand is distinguished by the small-scale production, using high quality materials and creating such products, which you really want to try on. So, it all was applied to the Shadow Original trainers.
COLOR ACCENTS OF THE MODELS
The joint work of Universal Works and Saucony is available in two colorways - grey and navy blue, both very attractive. The upper part of the sneakers is made of genuine suede and breathable nylon mesh, whereas in the heel part there’s a stabilizing plastic insert. Amortization is provided by the sole, made of lightweight and durable material with a natural rubber protector.
The sales start October 31.
10:00 - available at the store on Petrovsky Boulevard, 21
22:00 - available online