18 November 2015 16:00:00
ASICS x Highs & Lows Gel-Lyte III "Silverscreen"
ASICS and Highs & Lows boutique celebrate the GEL-LYTE III anniversary and give credit to the legendary Art Deco cinema.
GEL LYTE III 25th anniversary
Celebrations in honor of the famous GEL LYTE III model 25th anniversary continue: this time Australian sneaker-boutique Highs & Lows joins the festivities. Since 2005 the shop is bringing joy to the citizens of the evergreen continent with the nice selection of the exclusive footwear. No wonder that Japanese manufacturer and shoe-boutique found common ground, and their collaboration resulted in the release of the totally unique model dedicated to the iconic movie and concert hall The Astor, which is located at the very heart of Perth.
The Astor movie and concert hall opened at the intersection of Beaufort and Walcott streets on 5 November 1919. The work of the architect Simon Bremner in no time became a part of the Golden Fund of Australian architecture being recognized due to design few ever saw and the only of its kind air ventilation system, allowing to maintain the temperature level that was comfortable for the spectators. Aside from these advances the Astor was also famed for the excellent selection of independent films and numerous concerts and performances as well, therefore, becoming the centre of cultural attraction not only for Australia but also for Oceania in whole. It should be noted that the roof of The Astor Cinema grants a view of the Mount Lowley suburb where the Highs & Lows shop is located that undoubtedly inspired designer to the further developing of this theme.
Design and technologies
The GEL LYTE III design includes elements of the pastel mint and red standing in contrast that refer to the colors of the concert hall interior and brick walls, and the sole print is done in shades of marble flag decorating the famous cinema. What is more, the model includes all the technologies and details which glorified the GEL LYTE III: here are the high quality materials, the split tongue that hugs the foot, the cushioning system that reduces tension from feet while walking.
The sales start November 19.
16:00 - available online only.